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Entries with the tag: gene+simmons
Gary Bettman = Gene Simmons Greatest Failure
by Alanah McGinley on 09/11/08 at 05:04 PM ET
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From an interview with Gene Simmons on MSNBC:
Q: What would you say has been your biggest failure?
A: I haven’t had too many big ones but for the past two years, I’ve been dancing with Gary Bettman [the NHL commissioner], trying to figure out some way to [get him to] hire Simmons Abramson. It hasn’t happened yet.
Q: That’s a failure, your inability to seal a deal with Bettman?
Simmons Abramson is the marketing firm founded by Gene Simmons and Richard Abramson, currently responsible for branding an Indy race near you with the slogan: “I Am Indy.” (Clever, clever stuff.)
So, would you hand over the NHL’s marketing to Gene Simmons? Well, the NHL did that once already, actually…
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Tags: gene+simmons, kiss, marketing, nhl,
