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Become One In Blueland
by Paul on 10/07/08 at 06:45 PM ET
Comments (5)
from the Atlanta Thrashers,
The Atlanta Thrashers have launched the team’s 2008-09 marketing and advertising campaign, which calls for fans to “Become One in Blueland.”
Filed in: NHL Teams, Atlanta Thrashers | KK Hockey | Permalink
Comments
I tried watching the Thrashers last year, and I nearly “blue” my head off.
These things almost write themselves
Posted by James from MI on 10/07/08 at 06:31 PM ET
Then why is their new thrid jersey supposedly going to be red?
Posted by Baroque from Michigan on 10/07/08 at 07:58 PM ET
Let’s be fair here, guys. At least this year, the Thrashers actually have an advertisement campaign.
The question I have is, will those of us in Atlanta actually see billboards in the city and advertising on more radio or television stations, or will advertising be limited to SportSouth and 680TheFan again? You won’t get new fans to come to games in an emerging market if you don’t sell the game to the fans, after all.
Posted by Alan from Atlanta on 10/07/08 at 08:00 PM ET
That’s a great campaign. Very modern and “Cloverfield-ish.” Judging by all the new promos for the NHL season, it looks like the NHL Marketing Department got a dose of new blood over the summer.
Posted by KingLundqvist30 on 10/08/08 at 09:14 AM ET
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“blue” being the operative word
Posted by Pokecheck from Raleigh NC on 10/07/08 at 06:08 PM ET