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Do the NHL’s Quick Fixes Cost the Fans?
by Alanah McGinley on 06/18/07 at 01:33 PM ET
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From Two Minutes for Blogging,
So I’ve been doing some research about the NHL’s CBA and how the salary cap is attached to league revenues. From a fan’s perspective, I must say that there is a lot of unreliable information about there about the CBA. And along the same lines, and more interestingly, there is mixed information about what comprises league revenue.
So when I start putting together an Excel sheet of “% increase/decrease in NHL revenues from the previous season,” and I see that the NHL just experienced the highest percentage of growth (approximately 6.7%) since 01/02 (then 11.5%), I can’t help but wonder how the NHL is growing and how it plans to sustain its growth.
continued... (*deals with some interesting issues like “What does the league consider revenue?” and “How will the league sustain the revenue growth?")
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The glaring hole I see in this piece relates to TV revenue. The NHL pockets a goodly sum from TSN/CBC north of the border, and in the US, teams have local deals that can be quite strong depending on the market.
As to how the league can sustain revenue growth, the biggest opportunity lies in national US TV revenues, which, as we all know, have TREMENDOUS room for improvement.
One avenue I’m surprised the league doesn’t pursue is getting the sport on secondary cable channels like the superstations, TBS and WGN. At this point, they need whatever exposure they can get, on channels that viewers can easily find.
Posted by The Forechecker from Nashville on 06/18/07 at 12:53 PM ET