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Local Perception Index

from Krista Jahnke of the Detroit Free Press,

Mike Ilitch has the most brand power of any owner in professional sports....

That’s according to the 2008 Turnkey Team Brand Index, a survey released Monday that uses scientific polling to pinpoint how teams and owners are perceived by local fans.

As the Red Wings’ owner, Ilitch came in at No. 1 among 122 professional sports owners, and his Wings ranked No. 4 among teams.

read on

SportsBusiness Journal lists the Top 20 and Bottom 5 Teams.  Hockey teams in the top 20 are the Wings, Penguins, Canadiens and Hurricanes.  One NHL team is in the bottom 5, the NY Islanders.

Filed in: NHL Teams, Carolina Hurricanes, Detroit Red Wings, Montreal Canadiens, New York Islanders, Pittsburgh Penguins | KK Hockey | Permalink
 

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL. 

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

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