Kukla's Korner Hockey
Next entry: It Is A Team Thing
Previous entry: The Leafs Are Bad
New Spots For NHL Network
by Paul on 11/26/07 at 08:14 AM ET
Comments (1)
from BrandWeek,
The fledgling NHL Network, which last month launched in the U.S., will break a campaign targeting core fans who live and breathe hockey as well as fringe fans not yet aware that the 24/7 network is up and running.
The spots, the first for NHL Network from Cenergy Communications, East Aurora, N.Y., will juxtapose nonstop action from the 1950s and 1960s with that from the 2007-08 campaign. One spot begins with black-and-white footage of a game between the Detroit Red Wings and Montreal Canadiens purposely made to look as if it was being viewed on a TV screen with really bad reception.
Filed in: NHL Media, Hockey Broadcasting, NHL Network | KK Hockey | Permalink
Tags: marketing, media, nhl+network,
Comments
Add a Comment
Please limit embedded image or media size to 575 pixels wide.
Add your own avatar by joining Kukla's Korner, or logging in and uploading one in your member control panel.
Captchas bug you? Join KK or log in and you won't have to bother.
Commenting is not available in this weblog entry.
Most Recent Blog Posts
The New Trade Deadline Strategy
The NHL Gets The 2013 Winter Classic Location Wrong
Horton Experiencing Concussion Symptoms Again
About KK Hockey
Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.
From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.
Email Paul anytime at .(JavaScript must be enabled to view this email address)
When learning from experts it’s best to learn personally from them, or from their blog. We can provide that with poker lessons blog, your home to learn poker personally.
Do you get shocked from the luck in the game of poker? Stop getting shocked and start being a Poker Shoker
Make extra cash while playing online poker. Rakeback is free and comes with rake races.
Kukla’s Korner is always a free service for readers, but it costs some money to maintain. If you’re ever in a position to donate a few dollars to help out, we’d be very appreciative.
I don’t need an advertising campaign, I need my local Time Warner to add the damn channel!
Posted by Sarah from Columbus on 11/26/07 at 09:05 AM ET