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NHL & iTunes Release
by Paul on 05/24/06 at 08:59 AM ET
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via the NHL,
The National Hockey League announced today an on-line initiative offering hockey fans in the United States the opportunity to purchase and download 2006 Conference Finals and Stanley Cup Final game recaps from the iTunes. Music Store.
The iTunes Music Store is offering a “Season Pass” for each Stanley Cup Playoff series for $4.99. Each package includes 15-20 minutes of expanded highlights of each game in the Eastern or the Western Conference Finals or the Stanley Cup Final. For $1.99, fans can download expanded highlights of individual games. Videos downloaded from the iTunes Music Store can be viewed on a computer or iPod..
“In addition to being the most passionate fans in sports, hockey fans love using the newest technology to connect with their NHL,” said Doug Perlman, NHL Executive Vice President, Media. “Our deal with Apple will enable our fans to download and re-live the most exciting action in professional sports—the Stanley Cup Playoffs.”
The U.S. iTunes Music Store also will feature personal song playlists created by players from both Stanley Cup Final teams.
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