Kukla's Korner Hockey
The Hype Machine is Coming
by Alanah McGinley on 05/27/08 at 01:06 PM ET
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From Michael Farber at SI.com’s Rinkside Blog,
The sound you heard after Detroit’s ditto 3-0 victory Monday was all the people clicking off their Versus telecast of the game, at least by folks who can find the NHL’s subterranean cable partner. NBC picks up the Stanley Cup final with Game 3, which looks like the network is getting the rights to air Titanic but only after the ship is halfway submerged. Still, The Peacock will be cranking up the hype machine at any moment:
“See Sidney Crosby, the future of the NHL, as he tries to escape the straitjacket of the Detroit Red Wings! Harry Houdini did it. Why not Sid? Can the Penguins win a game? Can the Penguins score a goal? See it live on NBC, Wednesday at 8 p.m.”
Of course, there have been soporific starts to recent Stanley Cup finals, including a pair of 3-0 shutouts in the opening two games of the 2003 match between Anaheim and New Jersey when apparently the Mighty Ducks were not informed the final had actually begun. The Ducks rallied at home and indeed the series dragged on for seven games, but the difference was these were not terribly appealing teams that operated in smaller markets.
and more on the Pens/Wings series thus far
Update 1:30pm ET: Darren Eliot, also at SI’s Rinkside Blog, writes on what Pittsburgh must do now to turn the series around.
Filed in: NHL Teams, Detroit Red Wings, Pittsburgh Penguins, NHL Media, Hockey Broadcasting | KK Hockey | Permalink
Tags: hockey+broadcasting, media, nbc, versus,
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