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The Websites Of Sports Stars
by Paul on 11/30/08 at 10:38 AM ET
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from Todd Leonard of the San Diegeo Union Tribune,
In this age when millions of facts are literally available in the palm of our hands, when baseball games can be followed pitch-by-pitch on a computer and football highlights are enjoyed on your phone, top-level athletes and coaches are only beginning to scratch the surface of the Internet’s potential for their career and their lives.
Some are already big-wave Web surfers: Woods, Kobe Bryant, Lance Armstrong, Maria Sharapova, Dale Earnhardt Jr., Danica Patrick, Curt Schilling, Pete Carroll....
Good Web sites aren’t cheap. McKamey said a basic setup can be built for about $15,000. A site with incredible graphics and layers and layers of information can run up to $80,000.
Some are getting around the costs by putting up pages on MySpace or Facebook.
“One of the biggest problems with the athletes is that they don’t want to pay for them,” McKamey said. “These guys are millionaires, with cars, houses and jewelry. The only marketing channel they have 24/7/365 is a Web site. But they’re not willing to spend $15,000 most of the time....
Sidney Crosby, the 21-year-old captain of the Pittsburgh Penguins, is the hottest entity in the NHL, but his official site, crosby87.com, has yet to get off the ground.
more but Crosby is the only NHL player mentioned…
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