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USA Hockey Needs a PR Lesson

From Tim Wharnsby at the Globe & Mail,

New NHLPA boss Paul Kelly arrived at his first world under-20 championship on Wednesday to mix and mingle with NHL scouts and general managers as well as IIHF officials. One of the causes he has championed since he took over his office on lower Bay St. in Toronto was to better market hockey in the United States.

He should have a chat with the people that run USA Hockey. For the second year in a row, Canada and the U.S. will meet in the semifinals at the world junior and for the second straight year hockey’s governing body down south made available for interviews after practice only three players and coach John Hynes.

continued...

Filed in: Non-NHL Hockey | KK Hockey | Permalink
 Tags: IIHF, world+junior+championships,

Comments

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I couldn’t agree more with the position in this blog.  At the very least promoting the US juniors will get some of the younger, fringe hockey fans fired up at the prospect of beating the great Canadians. Not only do the players on the US team suffer by USA Hockeys policies, but the whole game of hockey, since they bypass a valuable marketing avenue.  Shame.

- Derek from Cloud9 Sports.

Posted by Derek from Cloud9 on 01/03/08 at 02:30 PM ET

NHLJeff's avatar

FYI, it’s Colin Wilson (not White).  I am proud to say that we both attend Boston University…

Posted by NHLJeff from Boston, MA on 01/03/08 at 02:46 PM ET

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL. 

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