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Versus- The Established Home For The NHL
by Paul on 04/11/09 at 08:09 AM ET
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from Mike Reynolds of Multichannel News,
Versus will carry ratings momentum into the boards when the National Hockey League faces off for the 2009 Stanley Cup Playoffs Wednesday.
The Comcast-owned sports network continued its Nielsen advance with the puck sport with significant double-digit growth during the 2008-09 regular season. At the same time, Versus will look to measure up to the major gains it registered with last year’s postseason run.
“It’s our fourth season. Versus is the established home for the National Hockey League,” said Versus executive vice president of programming, production and business operations Marc Fein, who notes the network is also benefiting from an expanded sub base that has grown 4% over the past year in surpassing the 75 million mark.
Filed in: NHL Media, Hockey Broadcasting, VERSUS | KK Hockey | Permalink
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