On the Forecheck
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Alex Ovechkin gets his Twitter on
by Forechecker on 01/19/09 at 12:23 PM ET
Comments (3)
As I wrote last month, NHL fans are flocking to Twitter in huge numbers, using the micro-blogging service to talk about the game in both a public way with a broad base of fans, or in smaller groups centered around certain teams. What has been lacking so far, however, is the legitimate presence of a star player to join in the discussion, like Jerry Rice or THE_REAL_SHAQ, who keep a steady dialogue going.
Now, the NHL has its first star representation in the Twitterverse; this is from Michael DiLorenzo, the NHL’s Director of Corporate Communications and a regular presence on Twitter:
So here’s the big news: we’ve convinced Alex Ovechkin to Tweet leading up to the All-Star Game. Follow him @ovi8. It’s legit.
So far the posts are few and far between, but it bears watching. Hopefully other players will get out here as well and give us something more than “the boys played real hard, just getting ready for the next game.”
Filed in: NHL Commentary | On the Forecheck | Permalink
Tags: alex+ovechkin,
Comments
I’m confident that it’s legit, as I got word of this from another NHL new media person over the weekend whom I trust. It’s entirely possible (likely?) that this is being scribed for him by a PR guy with the team, that’s why I say “it bears watching.” Done right, this could be a nice way to engage fans. If it comes off as ghost-written, it would be a bad stumble…
Posted by Forechecker from Nolensville, TN on 01/19/09 at 12:37 PM ET
Shannon Paul got her info from DiLorenzo. I have no doubt she believes it.
Would be awesome if it is legit. Just have my doubts.
Posted by pwnicholson from Nashville, TN on 01/19/09 at 12:42 PM ET
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Don’t want to be a hater, but I still have my doubts. The two updates sent so far are perfect english… not something Ovi is really known for. Not to mention the account only follows one other account - the Washington Caps official Twitter that only follows back the “Ovi” account - and they have a very similar feel.
At best this was an account setup by the team/league for Ovi to SMS text an update or two to during the ASG break. At worst it isn’t legit.
Posted by pwnicholson from Nashville, TN on 01/19/09 at 12:31 PM ET