On the Forecheck
Getting Obama to “Rock the Red”
by Forechecker on 11/24/08 at 11:38 AM ET
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From Sports Business Journal this morning, we have a profile and interview with original Nashville Predators, and current Minnesota Wild owner Craig Leipold. Besides digging into the current state of business in Minnesota and the NHL overall, Leipold shows a savvy for tapping into today’s political climate in order to promote the game:
Do you have any suggestions for the president-elect?
LEIPOLD: I’d like to get him out to some hockey games. I understand he likes basketball, but let’s get him out to some of the Capitals games and see if he can’t be as excited about hockey as he is about basketball.
Over to you, Mr. Leonsis...
Thanks to the folks at SportsBusinessJournal.com for making this article (normally for subscribers only) available to our readers today. It’s always interesting to hear from ownership about the economics of the game, particularly with quotes like this: ”...the value of the asset is getting larger and larger even though your losses may continue. That’s not a normal business model.”
Filed in: NHL Commentary | On the Forecheck | Permalink
Tags: Barack+Obama, Craig+Leipold, Ted+Leonsis,
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